The head of Samsung’s fashion unit has said that the company is going to use technology to revolutionize the global fashion industry and take the lead in this market. These comments were made at the second annual Conde Nast International Luxury Conference in South Korea by Lee Seo-hyun, the president and CEO of Samsung C&T’s fashion division. “Technology can never surpass human creativity, but there is greater potential when the two are combined. And I’m confident that Samsung is up to the task,” she said.
The speech was Lee’s first formal appearance on the global fashion stage six months after she was made the head of Samsung’s fashion arm which happens to be the largest apparel group in South Korea. The youngest daughter of Samsung Group chairman Lee Kun-hee, Lee is a graduate of the Parsons School of Design. She noted in her speech that technology has a rising impact in every sector and that the fashion industry has to embrace these changes quickly, adding that “if the industry acts quickly and embraces technology, I think that future luxury will be limitless. The possibilities are limitless. And that is a future we can all look forward to.” Lee sees Samsung Fashion being expanded overseas in the next five to ten years.
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