Now this is a very interesting campaign from Samsung. The company has set up the largest Galaxy S7 edge in Europe – 80 meters high and 40 meters wide – in Sokol, Moscow. It’s actually mega-sized LED signage that looks like the Galaxy S7 edge and continuously plays promos to highlight some of the biggest features of this handset.
The LED signage can actually be spotted from as far as Moscow’s Gidroproekt building that’s located over 2 kilometers from the site. The location for this massive Galaxy S7 edge advertisement is on the side of the main road that connects downtown Moscow and Sheremetyevo International Airport, close to 800,000 people pass through this area on a daily basis. Pretty sure this is one advertisement they’re not going to miss.
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