Samsung aims to release more customizable home appliances in the future

Samsung is trying to find ways to cope with the consumer lifestyle changes that appeared with the COVID-19 pandemic. The company’s home appliance business chief, Lee Jae-Seung, said that the company now aims to become a lifestyle brand by releasing more customizable products.

The South Korean tech giant is recalibrating its strategies in the era of the pandemic as consumers try to become healthier and stay safe. These testing times have forced people to think differently, reuse living spaces, and change the way they operate and prioritize things. Lee claimed that the company is aligning its strategy for its digital appliance category and move beyond just manufacturing appliances. The company wants to become a truly consumer-centric lifestyle brand.

As people practice social distancing, the boundary between their spaces of relaxation and work is blurring. Consumers are repurposing their spaces to serve as multi-function spots. With that in mind, Samsung hinted that it would release more home appliances in its Project Prism. People can reflect their lifestyle and customize the colors, design, materials, and shapes of home appliances.

As of now, Samsung has launched refrigerators and laundry appliances under its Project Prism. The company is also upgrading its home appliance products with the latest AI, connected home, and IoT features to deliver better experiences amid the pandemic.

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Gap between Samsung Foundry and TSMC expected to narrow

Samsung is fiercely trying to compete with foundry market leader TSMC over the past few years. The South Korean firm has envisioned to become the largest foundry firm in the world by 2030, and to achieve that, it must defeat TSMC in terms of market share and technology. Currently, TSMC has more than a 50% share of the foundry market, while Samsung’s market share is 17.4%. The gap between their market share is expected to narrow in the near future.

An online conference co-hosted by the Korea Society of Automotive Engineers, Qualcomm, LG Electronics, and LG Uplus to talk about emerging future car technologies. During the conference, Kim Jae-Kyung, Vice President of Qualcomm Korea, said that the company is trying to maintain good relations with contract chipmakers Samsung and TSMC. He said that although it competes with Samsung in the semiconductor space, it is still trying to strengthen ties with Samsung Foundry.

While Samsung recently started mass producing 5nm chips, TSMC started mass production of 5nm chips for Apple a few months ago. The Qualcomm Korea top official said that the gap between Samsung and TSMC would continue to get narrower as Samsung has its own competence as a chip producer. Although TSMC has a competitive advantage over Samsung right now, the South Korean firm has its own advantages.

Samsung has been increasingly securing chip deals from giants like IBM and Nvidia. In August, IBM announced that its POWER 10 CPU will be made by Samsung. A few days ago, Nvidia mentioned during the reveal of its Ampere-based RTX 3xxx series GPUs that they are fabricated using Samsung’s 8nm process.

The Qualcomm Korea top executive also mentioned that the company expects the semiconductor business to rebound in 2021 when smartphone shipments are expected to reach pre-COVID-19 levels. He said that up to 1.8 billion smartphones are sold every year and that chips used in smartphones are the biggest profit source for chipmakers and chip designers. Qualcomm is trying to diversify its portfolio by developing chips for the automobile industry.

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Samsung was the biggest tablet brand in Africa, Europe, and Middle East in Q2 2020

The COVID-19 pandemic has revitalized the shrinking tablet market, thanks to remote learning. During the period, Samsung emerged as the biggest tablet vendor in Africa, Europe, and the Middle East. The company’s tablet shipments increased by nearly 70% from Q2 2019.

According to a new report from market analysis firm International Data Corporation (IDC), Samsung shipped around 3.37 million tablets in Europe, Middle East, and Africa (EMEA) regions during the second quarter of the year. Its market share reached 28.3%, up 7.6% compared to the numbers from the second quarter of last year.

In comparison, Apple’s market share dropped from 25% in Q2 2019 to 21.5% in Q2 2020. The Cupertino-based tech giant managed to ship 2.56 million iPads and stood second in the tablet market. Huawei was the third biggest tablet vendor in the region, with a market share of 15%. Lenovo and Amazon were at fourth and fifth positions with 12.1% and 3.8% market share, respectively.

The tablet market in the EMEA region grew 23.8% year-on-year, and the total shipments reached 11.9 million during Q2 2020. This is the biggest growth the segment has seen since 2013. IDC expects the EMEA tablet market to grow 10.9% year-on-year during the third quarter and 3.7% in the fourth quarter.

Stefania Lorenz at IDC, said, “The spike in consumer demand for tablets was driven by the lack of notebooks in the market. In fact, tablets were not expected to be the first choice for home-schooling or home-working, but younger students and children were equipped with tablets instead of notebooks.“

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Samsung Korea rewards Galaxy Fold 5G users upgrading to Galaxy Z Fold 2 5G

Samsung has announced that it is launching a special rewards program in South Korea that offers benefits to Galaxy Fold 5G users who upgrade to the Galaxy Z Fold 2 5G. The company said that its ‘Galaxy Fold 5G Special Rewards Program’ offers a reward of KRW 1 million (around $840) in full if a customer who purchased the Galaxy Fold 5G returns it and buys the Galaxy Z Fold 2 5G.

The Galaxy Fold 5G Special Rewards Program is only available to the first 10,000 customers on a first-come, first-serve basis. Users in South Korea can get enrolled in the program from September 10 to September 11 via Samsung’s website. After purchasing the Galaxy Z Fold 2 5G, they can apply for the special rewards program. The Galaxy Z Fold 2 5G is scheduled to be launched on September 18 in South Korea.

Customers who apply for the rewards program and purchase the Galaxy Z Fold 2 5G can visit the nearest Samsung Digital Plaza from September 15 to September 25 to return their existing Galaxy Fold 5G. The Galaxy Z Fold 2 5G will be shipped to them from September 15. The company will deposit the money to the user’s bank account after it receives the product and inspects its condition, seven days after the return date.

Galaxy Fold 5G units that are registered for theft (or loss) and devices with defective power supply or defective cameras will not be eligible for this special rewards program.

A Samsung executive said, “This special reward program is prepared with gratitude to the loyal customers who loved the Galaxy Fold 5G and made meaningful innovations of the Galaxy lineup together. We will continue to introduce foldable smartphones that provide design and experience that goes beyond the limits of existing smartphones.”

Galaxy Fold 5G

• Model: SM-F907N
• Dimensions: Folded: 160.9 x 62.8 x 17.1 mm
  Unfolded: 160.9 x 117.9 x 6.9 mm
  
• Display: 7.3 inch / 185.42 mm Dynamic AMOLED Display
• CPU: Snapdragon 855
• Camera: 16MP

More specifications

Galaxy Z Fold 2

• Model: SM-F916N
• Dimensions: Folded: 159.2 x 68.0 x 16.8 mm
  Unfolded: 159.2 x 128.2 x 6.9 mm
  
• Display: 7.6 inch / 193.04 mm Dynamic AMOLED 2X
• CPU: Snapdragon 865+
• Camera: 12MP

More specifications

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Pentastic Good Lock module redesigns the S Pen Air Command menu

Samsung has released a new Good Lock module that was created specifically for S Pen devices running One UI 2.5, so that includes the Galaxy Note 20 series. It’s called Pentastic and it doesn’t necessarily bring many new features as much as it brings fresh customization options.

To begin with, Pentastic adds a new option to change the way the Air Command menu is displayed. As any S Pen user can let you know, Air Command pops up by default in fullscreen when you eject the S Pen from its holster, giving you a list of apps that work best with the stylus. Pentastic doesn’t change this functionality but it lets you change the Air Command menu from fullscreen to a floating vertical strip containing the apps.

Furthermore, Pentastic comes with an additional S Pen shortcut in case the ‘hold down Pen button’ shortcut in Air Actions isn’t enough. The module introduces a double tap shortcut that can be activated when holding the S Pen button pressed and double tapping the S Pen tip to the screen. You can, for example, assign an S Pen app to launch when this gesture is performed, or you can choose one of the standard non S Pen apps instead.

This new Good Lock module also adds the option to change the shape of your S Pen pointer. You can keep the default option or you can change the pointer into a mouse cursor, a heart, and more. Furthermore, the Good Lock module allows you to pick the sound your phone makes when the S Pen is ejected from its holster.

All in all, Pentastic adds quite a few interesting customization options as well as one practical shortcut, so you might want to give it a try if you’re an S Pen user. You can download Pentastic from the Galaxy Store or our APK archive but keep in mind that you will need Good Lock and One UI 2.5 in order to make it work.

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Original Galaxy Fit had its price cut in half by Best Buy

US retailer Best Buy has slashed the price of the original Galaxy Fit in half shortly after the Galaxy Fit 2 was officially unveiled yesterday. The original Galaxy Fit activity tracker is now available at Best Buy for $50 off, meaning it costs $49.99 as opposed to $99.99. The price reduction is valid for both color options, black or white, but it’s unclear if this is a permanent price drop or a limited-time deal.

A 50% price cut is nothing to sneeze at but we should point out that the Galaxy Fit 2, which was unveiled yesterday, will go on sale in Europe in early October for under 50 euro. Samsung has yet to reveal any launch details for the Galaxy Fit 2 in the USA, but 50 euro translates to less than $99 so it’s no wonder that Best Buy has decided to slash the price of the original Galaxy Fit in half down to $49.99.

Perhaps the retailer is aware that the Galaxy Fit 2 will arrive in stock soon and it doesn’t want the newer model to undercut the old one. The two fitness trackers are very similar but the newer Galaxy Fit 2 has a larger 159mAh (versus 120mAh) battery that promises two weeks of battery life on a single charge.

You can take a closer look at how the Galaxy Fit compares to the Galaxy Fit 2 by checking our online device comparison tool, and you can refer to the links below if you want to learn more about the Galaxy Fit or take advantage of this ongoing discount from Best Buy. Would you buy the Galaxy Fit at a discount or are you waiting for the Galaxy Fit 2 to arrive?

Galaxy Fit review

• Buy the Galaxy Fit from Best Buy for 50% off.

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These are Samsung’s nineteen 5G-enabled device models launched so far

Samsung is one of the few OEMs that have embraced the transition to 5G early on and have already pushed numerous 5G-enabled devices to the market at a time when the technology was reaching only a limited number of customers. At present Samsung offers numerous 5G devices in various categories, and as to remind customers of how many 5G options they have, the tech giant recently listed its entire 5G portfolio in an infographic (seen below).

You may have forgotten exactly how many 5G-enabled devices Samsung has been selling since 2019, but the company gives customers a 5G option in nearly every device category and price point. Samsung’s 5G journey began with the Galaxy S10 5G last year, and although subsequent flagships like the Galaxy Note 10, Galaxy S20, and Galaxy Note 20 series have all been 5G-enabled, Samsung also released no fewer than four 5G mid-range phones.

Samsung has so far created nineteen 5G device models

The Galaxy A90 was the first 5G phone from Samsung that wasn’t a Galaxy S or Note model. It was released one year ago and it was followed to the market by the Galaxy A51 5G and the Galaxy A71 5G. More recently, as in earlier this week, Samsung took the veil off the Galaxy A42 5G as its most budget-friendly 5G solution yet.

Of course, 5G is not limited to Samsung’s ‘candy bar’ smartphones. Its entire foldable series has a 5G option and the company’s flagship tablets also made the jump to 5G with the Galaxy Tab S6. The new Galaxy Tab S7 and Galaxy Tab S7+ both have 5G options, and Samsung has just announced the Galaxy Book Flex 5G for customers who may be looking for a 5G notebook.

Check the infographic below for a closer look at Samsung’s entire 5G portfolio and feel free to let us know in the comment section if you happen to own any of these devices.

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Galaxy Z Fold 2 Thom Browne Edition sells out in Thailand overnight

The Galaxy Z Fold 2 Thom Browne Edition was unveiled at Unpacked Part 2 along with the standard model and both variants became available for pre-order earlier this week. The Galaxy Z Fold 2 Thom Browne Edition is available in only 7 countries, with Thailand being one of them, and it turns out that demand for the device is very high, at least in the aforementioned market.

Samsung Thailand claims that the Galaxy Z Fold 2 Thom Browne Edition was sold out overnight. Indeed, the device is no longer in stock at Samsung Thailand’s online shop and it might never become available again. Samsung confirmed at Unpacked Part 2 that it will manufacture and sell only 5,000 Galaxy Z Fold 2 Thom Browne Edition units globally. The company hasn’t revealed how many of those 5,000 units were shipped to and sold in Thailand, nor has it confirmed whether or not this was the only batch.

The Galaxy Z Fold 2 Thom Browne Edition was offered on pre-order terms in Thailand for 109,900 Baht ($3,498). The package contains the Galaxy Z Fold 2 itself as well as the Galaxy Watch 3, a pair of Galaxy Buds Live, and a few other accessories, all of which come with the Americana striping.

If you’ve missed the opportunity to pre-order the Thom Browne Edition, you can still secure a standard Galaxy Z Fold 2 in Thailand for 69,900 Bah ($2,225). Samsung is reportedly making 800,000 Galaxy Z Fold 2 units this year so there should be plenty of stock to meet the apparent demand.

• Pre-order Galaxy Z Fold 2 from Samsung Thailand

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One UI 2.5 starts reaching Galaxy Note 10/10+ and co.

The latest iteration of Samsung’s custom mobile OS, One UI 2.5, is now rolling out to the international variants of the Galaxy Note 10 and Galaxy Note 10+, as well as the Galaxy Note 10+ 5G. It hence appears that the entirety of last year’s flagship range is now transitioning to this particular implementation of Android 10. And yes, that includes the Galaxy Note 10 Lite, whereas the Galaxy S10 series started receiving One UI 2.5 shortly beforehand.

Samsung certainly deserves credit for pulling off the start to this deployment in such a highly synchronized manner. Mostly due to the Galaxy Note 10+ 5G being part of the first release wave, which isn’t something we’re used to seeing. Time will tell whether this break from the pattern marks the start of a new era of software support quality for Galaxy Note 10+ 5G owners, but in the meantime, the entire smartphone range is now also getting the September 2020 Android security patch alongside One UI 2.5. As for the latter’s features, they’re pretty much identical to the Galaxy S10 changelog.

The highly synchronized nature of the rollout is a surprise, but a welcome one

As per usual, owners of eligible Galaxy Note 10 versions – identified by model numbers SM-N970F, SM-N975F, and SM-N976B – can expect an update notification prompting them to download the new firmware in the coming days. But any tinkerers can also skip the waiting line by downloading full system images from SamMobile‘s firmware archive and flashing them onto their smartphones manually. It bears reminding this option is only meant for advanced users who know what they’re doing and have double-checked their Galaxy Note 10 models are compatible with whatever OS version they ended up downloading.

As a reminder, the older Galaxy Note 9, Galaxy S9, and Galaxy S9+ are all in line for the One UI 2.5 upgrade as well. It remains to be seen when exactly will they end up receiving it, but the wait shouldn’t be too long and will breathe a bit more life into Samsung’s 2018 flagships.

Galaxy Note 10

• Model: SM-N970F
• Dimensions: Bar: 151.0 x 71.8 x 7.9 mm
  
• Display: 6.3 inch / 160.02 mm Dynamic AMOLED Display
• CPU: Exynos 9825
• Camera: 16MP

More specifications

Galaxy Note 10+

• Model: SM-N975F
• Dimensions: Bar: 162.3 x 77.2 x 7.9 mm
  
• Display: 6.8 inch / 172.72 mm Dynamic AMOLED Display
• CPU: Exynos 9825
• Camera: 16MP

More specifications

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[Poll Results!] Would the S Pen convince you to buy the Galaxy S21 Ultra?

South Korean media is abuzz with rumors that Samsung is planning to discontinue the Galaxy Note series next year. It’s also claimed that the Galaxy S21 Ultra will come with an S Pen. It could be the only model out of the three Galaxy S21 handsets released next year to feature the stylus.

This might not bring a lot of comfort to Galaxy Note loyalists who can’t imagine that their beloved series would be discontinued. Samsung might try to appeal to them with an S Pen-quipped Galaxy Z Fold 3 but there’s no chance the foldable could be as durable as a Galaxy Note 21.

So in order to reach some sort of a middle ground, Samsung could bring the S Pen to its Galaxy S series for the first time. This would also require some significant design changes for the Galaxy S21 Ultra since it would need to have a silo for the S Pen. Customers would thus get the S Pen experience on a conventionally durable device that has none of the fragility that you get on a foldable.

Will the S Pen be able to convince you to take a chance on the Galaxy S21 Ultra? Or are you opposed to the idea entirely and want the Galaxy Note series to stick around? Vote below and share your thoughts with us in the comments section.

Results: Rather unsurprisingly, the majority of those who participated in this pool are opposed to the discontinuation of the Galaxy Note series. They’re closely followed by 32% of the respondents who believe that their decision to buy the Galaxy S21 Ultra will be based on the overall specs. Only 14% say that they’ll pre-order the Galaxy S21 Ultra on day one if it came with the S Pen.

Would the S Pen convince you to buy the Galaxy S21 Ultra?

• No, I'm opposed to the Galaxy Note series being discontinued 38%, 488 votes
  488 votes 38%

  488 votes - 38% of all votes
• My decision will be based on the overall specs 32%, 406 votes
  406 votes 32%

  406 votes - 32% of all votes
• Not completely sold on the idea but have an open mind 17%, 213 votes
  213 votes 17%

  213 votes - 17% of all votes
• Absolutely, going to pre-order on day 1 14%, 174 votes
  174 votes 14%

  174 votes - 14% of all votes

Total Votes: 1281

24 August 2020 - 3 September 2020

Voting is closed

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Early Galaxy Z Fold 2 impressions: 3 things I don’t like about Samsung’s new foldable

Samsung only recently made the Galaxy Z Fold 2 fully official, and I’ve been using the device for a couple of days. The Galaxy Fold has been my daily driver for almost a year, and I’ve made it clear several times that Samsung’s foldables are the future and that the Fold has made it nigh impossible for me to go back to using a non-folding smartphone again.

It shouldn’t come as a surprise then that I was incredibly excited for the Galaxy Z Fold 2. Samsung is addressing some of the Fold’s shortcomings with its successor – the larger cover display, for example, is a substantial upgrade, and 120Hz refresh rate makes the inner display a lot more fluid and fun to use. However, it’s not all perfect, and there are three things in particular that have left me underwhelmed.

Battery life not as good as the Galaxy Fold’s

The Galaxy Z Fold 2’s battery life is shorter than the Fold’s. That’s to be expected, as the Z Fold 2 has a larger inner display with double the refresh rate and 5G connectivity is included as standard but the battery has received less than a 5% increase in capacity. Still, it feels like a downgrade.

Disabling the high refresh rate and sticking with 4G (my carrier doesn’t have the best 5G coverage anyhow) should make the Z Fold 2 match or exceed the Fold’s endurance, but it would have been so much better if Samsung had found a way to equip the phone with a 5,000 mAh battery. It would probably be easy, too, seeing as how Samsung’s foldables have two batteries that combine to offer the total advertised capacity.

2x zoom camera is not enough

My colleague Abhijeet has already expressed his displeasure over the Galaxy Z Fold 2’s three-year-old zooming capabilities, and while I’m not as demanding of a phone’s cameras as he is, I have to agree that not having 2020 levels of camera zoom is just not done. Given the price point and how good the overall specs of the Z Fold 2 otherwise are, it should have, at the very least, launched with camera hardware that matches the Galaxy S20 or S20+.

The 64MP camera on the S20 and S20+ isn’t as great as the periscope zoom camera on the Galaxy S20 Ultra or the Note 20 Ultra, but it can take very useful pictures at up to 10x magnification. It also enables 8K video recording, although I won’t say that’s a feature that I care about.

The punch hole is more of a distraction than the notch

You would expect the punch hole on the Z Fold 2’s foldable display to be a massive improvement over the Fold’s notch. Well, it isn’t. The punch hole is more visible than the notch, especially when you’re watching a video. Also, the punch hole is in the wrong place. Naturally, it can’t be placed at the center of the inner display, because that’s where the folding wizardry takes place. But it still feels off, and a corner punch hole would have been a better alternative to the notch instead of the no-man-land placement Samsung has gone with on the Z Fold 2.

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I should note that these are only my initial thoughts on the Galaxy Z Fold 2 after a very short time of using it as my daily driver. I will have to test the device more to find out how the battery copes with a variety of use cases and whether the punch hole will continue to be a distraction. Our full review will have all the answers you seek, so stay tuned!

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Galaxy Note 10 Lite getting One UI 2.5 update – but it may take a while

The Galaxy Note 10 Lite started receiving the One UI 2.5 update, though the rollout appears to be a tightly controlled affair for now. More specifically, the new over-the-air release debuted in Spain on Tuesday, according to SamMobile‘s firmware archive, which also identify its build version as N770FXXU5CTH4. Nothing major happened ever since and it’s currently unclear how many Galaxy Note 10 Lite units the OTA managed to actually reach. What’s certain is that no other countries followed suit.

Of course, that doesn’t necessarily mean anything, especially since the One UI 2.1 update for the Galaxy Note 10 Lite was also confined to Spain for the initial few days, so the rollout will hopefully grace more markets by the end of the week.

September 2020 Android security update is also here

Whatever the case may be, we can at least confirm the new firmware comes packaged with the latest Android security patch dated September 1st, 2020. Regarding user-facing features added to the Galaxy Note 10 Lite, the jump to One UI 2.5 may not constitute a move to Android 11 but it’s still a pretty noticeable change to Samsung’s custom OS. Well, it is on the select few devices that it graced so far.

Fortunately, we do have a same-generation point of reference for the Galaxy Note 10 Lite – the Galaxy S10 which is also joining the One UI 2.5 club this week. Based on that changelog, users can expect Pro Video improvements, longer photo selection periods in Single Take, Split Keyboard for landscape use, more informative interactions with select Wi-Fi routers, and a range of other quality-of-life changes. Not all of which have been decently documented, to be frank. We’re still looking into the exact contents of this release and will report back with any developments.

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Infographic explains Samsung’s journey and achievements in the soundbar segment

Samsung entered the soundbar segment in 2008 at the Consumer Electronics Show (CES) in Las Vegas, US. Since then, the company has released various groundbreaking products, soundbars with industry-first technologies, and went on to become the top soundbar brand in the world. Now, the company has published a new infographic that explains its journey and achievements in the soundbar segment.

The company’s first soundbar was the HT-X810, and it was the first soundbar in the world with a built-in DVD player and a wireless subwoofer. In 2009, Samsung released the HT-BD8200 soundbar which was the first in the industry with an inbuilt Blu-ray player. The HW-E550, which was released in 2012, was the first soundbar that could split audio into the left and right channels. In 2013, the South Korean firm released the HW-F750 and the HW-F751 that featured a tube amplifier for classic audio tuning.

Samsung released the world’s first curved soundbar, the HW-H7500/7501, in 2014. Its first Dolby Atmos soundbar with 5.1.4 channel audio, the HW-K950, was released in 2016. Earlier this year, the HW-Q800T was released. It debuted with Samsung’s new Q-Symphony audio technology that can work in harmony with a Samsung TV so that the audio is released from both the soundbar and the TV at the same time for an immersive experience.

In July 2020, the company released the world’s first soundbar with 9.1.4 channel audio and Dolby Atmos compatibility. Samsung’s HW-Q950T features a front speaker with top firing speakers, two separate rear channel speakers with additional top-firing drivers, and a wireless subwoofer. Samsung has been the leader of the soundbar segment for six years in a row.

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