The latest figures from research firm Counterpoint reveal that Samsung is losing ground in both China and India, which have emerged as two of the most lucrative smartphone markets in the world. Samsung has fought hard to play down the notion that it’s coming under pressure particularly in India from local manufacturers but clearly they’re eating away at the Korean company’s market share. Counterpoint’s latest report shows that Samsung’s market share in China and India during the first quarter of 2015 declined by 9.9 percent and 5.5 percent each, respectively as compared to the same time last year.
The report finds that Samsung’s market share in India has decreased from 33.3 percent in Q1 2014 to 27.8 percent in Q1 2015, but even after the decline it retains its lead in the market. On the other hand local manufacturers in the country saw their market share increase from 2.9 percent to 9.4 percent during the same period. In Q1 2014 Samsung had the top spot in China with 18.5 percent of the market but according to Counterpoint’s report Samsung was relegated to fourth with just 8.6 percent of the market in Q1 2015. Apple sailed to the top on the back of strong iPhone sales with Xiaomi and Huawei following close behind.
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