There are only a handful of smartphones out there that feature a 4K display. Some chalk it up as merely a marketing gimmick while others believe that the time isn’t quite right for 4K displays on smartphones. Samsung is sticking with Quad HD or 2K displays for now but it doesn’t rule out the possibility of using 4K displays in future smartphones particularly when they can help aid its push in the virtual reality market.
Samsung evidently wants to be a major force in the VR arena and it’s taking steps to ensure that it further cements its position. Kyle Brown, head of technology, content and launch management at Samsung pointed out that at the screen sizes being used currently moving up to a 4K display won’t provide much of a noticeable difference to make it really stand out and ultimately it won’t be worth for the user to pay a premium for that.
He did say that 4K displays would be a benefit for VR because the sizes of the pixels would be less and users wouldn’t see them on the screen so closely. Samsung doesn’t seem to be moving to 4K displays just yet, Brown says the company will make the move when it believes that the time is right and that it can mass produce 4K displays for smartphones that actually make it worthwhile for customers to pay a premium for that.
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